Market approach & challenges
The high degree of branching among bakeries in Germany initially makes it easy to build customer relationships. For WECARRY, it is essential to address the customers who are already practicing sustainability efforts. Tighter legislation on packaging is expected in the future, so that the WECARRY system can gradually increase its market share.
How the Venture Labs helped
The Venture Labs was extremely helpful in providing relevant contacts and networking. The opportunity to pitch in front of Venture Lab key stakeholders has brought in a lot of important feedback that has been essential in the further development of the WECARRY system.